Lexus’ innovation for innovation’s sake
David Nordstrom, the head of Lexus global branding, talks about the automaker’s “Amazing in Motion” campaign, and how this brand strategy is at its heart a celebration of pure design.
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Fukushima cleanup at seven years
The Nikkei visited the Fukushima Daiichi Nuclear Power Plant in early February to see how cleanup is progressing nearly seven years after a massive tsunami resulted in the meltdown of three of its reactors.
Japan embraces competitive esports
Competitive esports has become a worldwide phenomenon, and Japan risks falling behind. But now with the consolidation of the country's three major esports organizations, Japan is ready to offer bigger prizes and support its professional gamers.
Sony's aibo is back
Discontinued years ago, the AIBO robotic dog is being brought back by Sony, as it announces that the new "aibo" will go on sale next year, and be far more advanced that the previous models.
The art of making G-Shock watches
The G-Shock watch brand has changed Casio's fortunes more than once. A tour of the company's factory in northern Japan where all the parts are made, shows just how much goes into making these complex timepieces.
Cars are doing more of the thinking
The 2017 Tokyo Motor Show is center stage for Japan's carmakers as they make their pushes for AI integration that helps drivers stay alert and keeps roads, as well as a showcase of the latest in electric vehicle technology.
Making tech grow cacao sustainability
The agri-business Olam International is bringing the latest tech to the world's cacao farms, including in Sumatra, where small-hold farmers can benefit from increased access to price information and agriculture techniques.